So, it's time for launch?
Logo Launchpad is designed to get your new brand or offering mission-ready in record time.
This service is ideal for start-ups, new products and offerings who want to get up and running swiftly.
Lift-off in six simple steps…
1. Exploration & Strategic Research
You'll fill out a questionnaire about your business and share everything I need in a Google folder. Before I start, we jump on a 60-minute call to make sure I know everything about you and your business.
While you rest, I then undertake in-depth visual research in order to understand your brand, audience and industry. Through gaining this understanding, I am in the perfect position to create a logo and brand identity that is unique to you and your offering.
2. Logo Concepts
I begin drawing out a plethora of logo ideas and fuse these visuals together with the strategic research to find the best solutions.
The 3 x best concepts are then delivered to you via a presentation on a 60-minute call, where I explain exactly how I came to those solutions and why each of them works for your brand. The presentation will be shared with you afterwards so you're able to review and give feedback on concepts within 5 working days.
The next steps on how to develop a singular logo concept are discussed, and a timeframe for sharing revisions agreed.
3. Logo Development
I work on crafting your logo per your feedback and share a revised presentation via email. For larger-scale developments, we will discuss these on a call for peace of mind.
We have 2 x rounds of revisions included in the scope.
Why 2? Through years of designing logos and brands, I know how to work with you and ask the right questions to drive forwards the visual developments and achieve a result you're satisfied with.
4. Brand Concepts
Informed by the logo and strategic research, we explore the wider brand identity including colours, fonts and graphic elements which all work cohesively to create an unforgettable brand.
The single concept is delivered to you via a presentation on a 60-minute call, where I explain exactly how I came to the solutions and why it works for your brand. The presentation will be shared with you afterwards so you're able to review and give feedback on the brand identity within 5 working days.
The next steps on how to develop this concept are discussed, and a timeframe for sharing revisions agreed.
5. Brand Development
I revise the brand identity per your feedback and reshare the presentation via email. For more complex developments, we will discuss these on a call so all is understood.
We have 2 x rounds of revisions included in the scope to balance and counterbalance the visual identity of your brand before signing it off for launch.
6. Delivery
You can sit back and relax, knowing your unique new brand is being quality checked for launch. All the assets you will need for yourself–and for sharing with suppliers–will be organised with user-friendly functionality.
Your one-page brand cheatsheet will be crafted so you have an easy-to-understand reference guide for your brand identity.
You'll receive your brand identity via email and we can hop on a 30-minute call to run through all the files.
The Logo Launchpad process—from our exploration call to delivery of assets—takes approximately 4 weeks to complete.
I am able to begin research and take action on developing your brand identity as soon as I have all of the necessary information, so timings can vary based on receiving this. Throughout the process I am always available to discuss each stage with you, so we are able to move on the designs together, to your satisfaction.
Everything you need to launch.
What you get with Logo Launchpad…
Professional Logo Kit
Your kit includes every version of your logo you will ever need. That means logo files for digital and print, as well as files for social media badges and favicons for your website.
Crafted Brand Identity
You’ll receive a go-to-market brand identity so you can start creating assets for your brand. Your kit includes your logo and some basic rules about using it, a complimentary colour palette, your brand fonts with guidance around application of headlines and body copy, and finally your supporting graphics styles such as icons.
Brand Cheatsheet
Your single-page brand cheatsheet gives you all the details on how to quickly and consistently apply your Crafted Brand Identity to create consistent assets. This is also a perfect document to share with suppliers who need to know the basics of working with you.
Investment: £3,995*
*Investments are made in two instances, via a 50% deposit before the project begins and upon sign-off of brand identity, before receipt of deliverables.
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Your brand success starts here.
Fill out the form below, and I’ll be in touch to discuss how we can elevate your brand. If you prefer, you can drop me an email about your project at creative@gethinoliver.com.