It's time to take control.

Brand Authority gives you everything you need to become the master of your brand identity through comprehensive guidelines and brand-in-action examples.

This service is ideal for those who want complete confidence in their brand and to see it in action.
Also perfect for larger organisations with existing portfolios and those seeking to rebrand.

Lift-off in six simple steps…

1. Exploration & Strategic Research

You'll fill out a questionnaire about your business and share everything I need in a Google folder. Before I start, we jump on a 60-minute call to make sure I know everything about you and your business.

While you rest, I then undertake in-depth visual research in order to understand your brand, audience and industry. Through gaining this understanding, I am in the perfect position to create a logo and brand identity that is unique to you and your offering.

2. Logo Concepts

I begin drawing out a plethora of logo ideas and fuse these visuals together with the strategic research to find the best solutions.

The 3 x best concepts are then delivered to you via a presentation on a 60-minute call, where I explain exactly how I came to those solutions and why each of them works for your brand. The presentation will be shared with you afterwards so you're able to review and give feedback on concepts within 5 working days.

The next steps on how to develop a singular logo concept are discussed, and a timeframe for sharing revisions agreed.

3. Logo Development

I work on crafting your logo per your feedback and share a revised presentation via email. For larger-scale developments, we will discuss these on a call for peace of mind.

We have 2 x rounds of revisions included in the scope.

Why 2? Through years of designing logos and brands, I know how to work with you and ask the right questions to drive forwards the visual developments and achieve a result you're satisfied with.

4. Brand Concepts

Informed by the logo and strategic research, we explore the wider brand identity including colours, fonts and graphic elements which all work cohesively to create an unforgettable brand.

3 x brand concepts are delivered to you via a presentation on a 60-minute call, where I explain exactly how I came to the solutions and why it works for your brand. The presentation will be shared with you afterwards so you're able to review and give feedback on the brand identity within 5 working days.

The next steps on how to develop this concept are discussed, and a timeframe for sharing revisions agreed.

5. Brand Development

I revise the brand identity per your feedback and reshare the presentation via email. For more complex developments, we will discuss these on a call so all is understood.

We have 2 x rounds of revisions included in the scope to balance and counterbalance the visual identity of your brand before signing it off for launch.

6. Delivery

You can sit back and relax while I engineer the technicalities of your new brand. After quality checking, I formulate the comprehensive brand guidelines document, which will include all of the rules and details for using your logo, colours, fonts and graphic elements, such as icons and photography styles.

This easy-to-understand guide will give you mastery over your brand, allowing you to share it with confidence, knowing suppliers have the accuracy they need to uphold brand consistency.

You'll receive your brand identity and logo files via email and we can hop on a 30-minute call to run through all the files.

The Brand Authority process—from our exploration call to delivery of assets—takes approximately 6 weeks to complete.

I am able to begin research and take action on developing your brand identity as soon as I have all of the necessary information, so timings can vary based on receiving this. Throughout the process I am always available to discuss each stage with you, so we are able to move on the designs together, to your complete satisfaction.

Everything you need to achieve mastery.

What you get with Brand Authority…

Professional
Logo Kit

Your kit includes every version of your logo you will ever need. That means logo files for digital and print, as well as files for social media badges and favicons for your website.

Crafted Brand Identity

You’ll receive a go-to-market brand identity so you can start creating assets for your brand. Your kit includes your logo and some basic rules about using it, a complimentary colour palette, your brand fonts with guidance around application of headlines and body copy, and finally your supporting graphics styles such as icons.

Comprehensive Brand Guidelines

Your in-depth brand guidelines document is perfect for referencing your brand and sharing with suppliers and creative teams so that you can keep authority over your brand.

The guidelines will explain all of the rules for using your logo and applying your brand. It covers how to recreate icons and photography for brand consistency, and shares brand-in-action examples so there is never any guessing for those creating content.

Brand Cheatsheet

Your single-page brand cheatsheet gives you all the details on how to quickly and consistently apply your Crafted Brand Identity to create consistent assets. This is also a perfect document to share with suppliers who need to know the basics of working with you.

Investment: £7,995*

*Investments are made in two instances, via a 50% deposit before the project begins and upon sign-off of brand identity, before receipt of deliverables.

Complete control over your brand starts here.

Fill out the form below, and I’ll be in touch to discuss how we can elevate your brand. If you prefer, you can drop me an email about your project at creative@gethinoliver.com.